News: In case you thought amateur video was okay on the web... -  925 days ago

 

“...to stay relevant, non-pros will have to step up the quality. And even when they do, the mix of user-generated video and professional content is likely to look very different in a couple of years. VideoEgg’s Sanchez sees it changing from a landscape dominated by user-generated video to one where the most watched content is largely professionally produced. “The user will still be on the playlist,” Sanchez says. But “it will be 10% to 15% of consumption, not 60% of consumption”

The above is a quote from a Business Week article several months ago about the gradual trend to professional video on the web. The amateur videos just aren’t likely to dominate the landscape as more and more networks start producing exclusively for the internet TV audience. That might be a niche for you! Even if CBS will never pick up your show idea, you might be able to garner an online audience and attract advertisers to support it. Just get a good story. Please.

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